A social designer with a mixed bag of thoughts.

Partner at Rival Strategy

I write about entrepreneurship, business strategy and innovation.

Help companies grow by creating products that are aligned with their customers’ needs. Author: Design the Future. Director @ RattL.in, Blog @ shrutinshetty.com

Professor Roger Martin is a writer, strategy advisor and in 2017 was named the #1 management thinker in world. He is also former Dean of the Rotman School.